The Importance of Branding: Why Branding Matters

October 5, 2020

Why is branding important? Branding is the nuanced art of actively shaping your brand. With creativity, skill and strategy, a brand can establish an identity that sets itself apart from the competition and sparks a connection with its audience. Branding is what gives you a reputation and, ultimately, a future. Because of the importance of branding, businesses and organizations should build a st...

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Freelancer Vs Design Agency: Pros & Cons

September 27, 2020

If you’re a small or mid-sized logistics company, you are interested that your brand appearance is close to the same level as the big companies.  When you're in need to create some marketing materials, develop a new website or update your existing one you’ve probably asked yourself, should I hire a freelance designer/developer, or just hire an actual agency?&...

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Your Facebook business page and the positive effect it brings

September 11, 2020

Whether you’re in the logistics industry or online retail we all have one thing in common: we all want to reach out to as many new clients as possible. We want to drive traffic to our websites, we want to improve our relationships with our clients, we want to create new leads  – we want to improve our customer services and establish ourselves as industry experts. It sounds like...

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