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How to Improve Your Online Marketing When You are a Small Business?

June 11, 2020

Marketing online is one of the most important things for a business, but it requires a certain budget to be well done. But being a small business and therefore having less budget doesn’t mean that you can’t do online marketing. Here are some tips for free online marketing.     1. Writing a blog It will cost you nothing and is easy to set up. Internet visitors are f...

Tips for Forwarders Marketing Plan

June 5, 2020

As another year comes close to the 2nd half, many B2B companies and logistics businesses, begin the planning for the year ahead. For some companies, that means developing a marketing plan or enhancing their plan from the previous year with updated strategies and tactics that increase efficacy. For logistics companies that are responsible for transporting goods from point A to point B,...

The Importance of Branding: Why Branding Matters

May 28, 2020

Why is branding important? Branding is the nuanced art of actively shaping your brand. With creativity, skill and strategy, a brand can establish an identity that sets itself apart from the competition and sparks a connection with its audience. Branding is what gives you a reputation and, ultimately, a future. Because of the importance of branding, businesses and organizations should build a st...

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