News and Media

24 Do’s and Don’ts of Social Media Infographic

February 16, 2023

By Andrew Hutchinson Looking for some quick tips to maximize your social media marketing efforts this year? X2 Global Media has put together a listing of 24 do’s and don’ts to help get you on the right track, and ensure that you’re making the most of your efforts. And while you probably know most of these, it’s a good refresher on the key fundamentals, and ways tha...

S.M.A.R.T. Goals Infographic

February 8, 2023

By Andrew Hutchinson When reading about digital marketing strategies and tips, you’ll often come across references to S.M.A.R.T. goals, and ensuring you adhere to S.M.A.R.T. principles in your approach. But what are S.M.A.R.T. goals exactly? Check out the infographic below to understand how to form S.M.A.R.T. goals for your marketing growth. If you have any questions about&nb...

SEO vs Social Media

February 1, 2023

By Mark Walker-Ford Are you considering your marketing plan of attack for the year ahead? Want to learn how SEO and social media will fit into each of your campaigns? The team from X2 Global Media share what works where in this infographic. Here’s what they cover: Audience psychology Content topics Formats Paid targeting Influencers Upper limits Speed and long...

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